One the top critically acclaimed, money making and most fun video games titles in the industry has come out with its newest installment, Halo Reach. Blogging about this came to mind after watching one of their very cool commercials during both primetime slots and selective channel air on television. Now you might or might not be saying what the heck does this have to do with us adults? Well, I’m here to let you know and inform- in case you didn’t know- that the video game industry grosses more revenue than the movie industry and this is only likely increase in the future . I remember how shocked I was, when I first read this some years back. How did they overtake Hollywood? Was its various marketing strategies that helped them achieve success, customer loyalty to game franchise or just luck? Well I’m not really going to answer but more or less let you know what moved me to buy and become one of the Videogame junkies even though I just turned thirty(the demographic for video gamers has drastically changed over the years). After seeing the Halo Reach Commercial it reminded of a trailer for a movie and actually is better than most I’ve ever seen. This is nothing new to a videogamer like myself but to attract or at least spark curiosity to new customers they are doing one heck of a job and beating Hollywood at its own game. There just brilliantly edited and moving.
Within the past 5 years videogame industry have made their video game debuts much more mainstream and moving. Heck I’ve even bought other titles a new franchise just because the commercial, very Hollywood trailer movie-like, motivated me to do so. Check it out and tell me that you would have not done the same?
Blog on -MZ
